It is your obligation to maximise the results for your team and your clients.

This lies in your negotiation abilities and in this training segment: Advanced Negotiation for Sales Agents, I explain why there’s no such thing as ‘Win-Win’…

  • 01:18 – Negotiation = Chess + Poker + EQ
  • 04:37 – The #1 reason people are poor negotiations
  • 08:28 – The Iceberg concept: How to uncover hidden needs
  • 11:02 – Why you should NEVER negotiate your commission until your vendors have decided to list with you
  • 16:26 – The Law of Need: Walking away from a negotiation makes the other person want it even more. How I sold this property before a long weekend
  • 20:04 – BANTA: Best Alternative to a Negotiated Agreement
  • 23:59 – How do you move away from Safety Bias? Our brains are more aware of what could go wrong than what could go right
  • 27:44 – Never start negotiating too early. Let me show you how I negotiate my fee for speaking conferences.

If you found this valuable, login to the Real Estate Gym for more negotiation scripts and dialogue for real estate agents to do more deals.