You’ve got to rid of the self-limiting belief that vendors want the cheapest. They don’t. Vendors want the most money in their pocket. The problem that we have in real estate we have is this…

Agents are unable to differentiate themselves at the listing and in the pre-list phase. So vendors often think, “All agents are the same. I’m not listing with you because you’re not the cheapest.”

Here are practical strategies to defeat the commission cutters.

These techniques are used by agents in the ‘100 Sales a Year Club’ including my famous ‘Net-Figure Dialogue’.

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